
Transforming Leadership and Culture Through the Power of Story
The Evolution Collective Inc. empowers leaders, teams, and organizations to uncover their authentic stories, align with their purpose, and inspire meaningful change.
The Missing Link in Leadership and Culture: Your Story
Misaligned leadership, disengaged teams, and unclear communication often stem from fragmented narratives. These gaps erode trust, stifle collaboration, and hinder growth.
At The Evolution Collective Inc., we help leaders and teams transform scattered ideas into cohesive stories that build trust, inspire action, and foster authentic connection.

Proven Frameworks to Develop Your Leaders and Culture
At The Evolution Collective Inc., our work is built on proprietary frameworks designed to empower leaders and organizations to align, inspire, and grow. Each framework is crafted to address specific challenges, from leadership development to cultural transformation, ensuring lasting impact at every level.

Uncover your story, align it with purpose, and co-create a shared future. ✨
Uncover your story, align it with purpose, and co-create a shared future. ✨
Are These Disconnects Holding Your Leadership Team Back?
A lack of self-awareness about how their personal stories influence leadership styles and decision-making.
Disconnects between personal and organizational values, leading to fragmented team dynamics and unclear goals.
Challenges in fostering inclusion and accountability across diverse teams and microcultures.
Difficulty inspiring teams and creating a shared sense of purpose, resulting in low engagement and unclear direction.
The Story-Driven Leadership Framework™ Solves Your Biggest People Problems
Transform your leadership and culture through storytelling. This framework helps leaders align their personal and organizational narratives, foster trust, and drive authentic connection within their teams.
The Story-Driven Leadership Framework™ equips leaders with the tools and strategies to harness storytelling as a powerful vehicle for connection, alignment, and transformation. Designed to inspire trust, accountability, and belonging, this framework integrates storytelling into the very fabric of leadership and organizational culture.
✔️ Authentic Leadership and Self-Awareness
Leaders uncover their authentic stories, gaining insights into how their narratives shape their leadership and inspire trust.
✔️ Empathy and Connection
By understanding their own and their team’s stories, leaders build deeper relationships, fostering collaboration and mutual growth.
✔️ Unified Vision and Aligned Teams
Shared narratives align team efforts with organizational values and strategy, driving resilience and adaptability.
✔️ Inclusive and Accountable Culture
Storytelling promotes understanding, accountability, and inclusion, creating stronger, more collaborative teams.
✔️ Sustainable Growth Through Storytelling
Leaders leave equipped to integrate storytelling into daily practices, ensuring long-term cultural transformation and engagement.
1
Get Real
Spark Moment: Recognize
Gain awareness of current narratives and their biases.
Leaders uncover and reflect on their personal narratives to develop self-awareness and authenticity.
Activities like Story Excavation and Bias Mapping reveal how personal experiences shape biases, behaviors, and leadership impact.
2
Get Clear
Spark Moments:
Adapt: Achieve a shifted perspective. Challenge current narratives and explore "what if" scenarios to uncover new possibilities.
Clarify: Transform these shifts into actionable, value-driven narratives.
Leaders shift perspectives and align their stories with organizational goals.
Through exercises like the What If Exercise and Story Synthesis, leaders transform limiting narratives into purposeful, value-driven stories.
3
Get Connected
Spark Moment: Evolve
Embed those stories into rituals, communication, and leadership practices.
Leaders co-create shared narratives with their teams, embedding these into organizational rituals and practices.
Tools like Listening Sessions and Shared Story Creation foster collaboration and inclusivity, building a unified vision.
At its core, Story-Driven Leadership Framework™ integrates the StorySpark Framework™ (Get Real, Get Clear, Get Connected) with the R.A.C.E. Model™ (Recognize, Adapt, Clarify, Evolve) to deliver a practical, step-by-step approach.
Leaders at all levels are guided to reflect on their stories, embrace authenticity, reframe limiting beliefs, and align their narratives with organizational and cultural goals.
Through co-creating shared stories, leaders build trust, unity, and purpose-driven leadership.
All frameworks, models, and tools were designed by Aleya Harris and are the intellectual property of The Evolution Collective Inc.

S.P.A.R.K™
The Guiding Principles for Transformative Leadership
SPARK™ is the overarching framework that explains why storytelling is powerful in leadership transformation.
The SPARK Guiding Principles™ drive leadership by leveraging storytelling to build alignment, adaptability, and connection.
The Story-Driven Leadership Framework™ uses the SPARK Guiding Principles™ to help leaders uncover their stories, align them with purpose, and create shared narratives.
S: Storytelling
Recognize the narratives that define your leadership.
P: Perspective
Adapt and reframe your story to unlock new possibilities.
A: Alignment
Clarify your story’s purpose and connect it to your team’s goals.
R: Resilience
Build collaborative stories that foster growth and adaptability.
K: Kinship
Create shared narratives that deepen team connections and trust, building unity and strength.
The Crisis Story Framework™
The Crisis Story Framework™ is a powerful tool for leaders to foster connection, build trust, and drive meaningful change within teams and organizations. By sharing authentic and purposeful stories, leaders can create a culture where everyone feels valued and empowered to contribute.
1.Set the Scene
Start with a compelling hook to immediately capture attention and draw the listener in. Use vivid imagery or a relatable moment to make the audience feel the gravity of the situation.
Grabbing attention early ensures your audience stays engaged and open to the message. A strong opening creates curiosity and emotional investment, setting the stage for deeper connection.
2. Crisis Point
Highlight a pivotal moment that reveals the deeper challenge.
Be vulnerable—acknowledge your own feelings, missteps, or realizations to create authenticity and relatability.
3. Resolution
Explain the actions taken to address the challenge and the outcomes.
Demonstrate growth and show how obstacles were overcome through deliberate action. Highlight both successes and lessons learned—transparency builds trust.
4. Call-TO-Action
Inspire reflection and action by linking the story back to broader goals and values.
Encourage others to think about their role in creating a more inclusive and supportive environment.

Meet Aleya Harris:
The Spark Behind the Stories
"Stories are the bridge between intention and impact. My mission is to help you cross that bridge and create something extraordinary."
The Evolution Collective Inc. is led by Aleya Harris, an award-winning speaker, strategic storytelling expert, and leadership coach. With a passion for empowering leaders and organizations, Aleya has dedicated her career to helping others harness the transformative power of storytelling to inspire action, align teams, and foster meaningful growth.
Drawing from her extensive experience in leadership development, marketing strategy, and cultural transformation, Aleya created proprietary frameworks like the Story-Driven Leadership Framework™, SPARK Philosophy™, and StorySpark Process™. These tools have helped countless leaders and teams uncover their authentic narratives, overcome challenges, and create thriving, purpose-driven cultures.
Aleya’s approach is not just about strategy—it’s about connection. Through her work, she shows leaders how to align their personal stories with organizational goals, building trust and authenticity at every level.
Spark Your Spark
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Spark Your Spark ⚡️



























We Embody Our Radically Authentic Values
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We take care of ourselves & others. Our eyes are always set on the highest good of all concerned.
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Everyone is welcome at the cookout. This isn’t Mean Girls, and we’re not cliquey. We cultivate a warm and inclusive place for all people.
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We figure it out. “Proactive” is our middle name, and “Excuses” was the name of our ex (thank you, next).
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Failure and feedback get a seat at the table. We take ownership and improve with the flexibility of seasoned yogis. We fuel exponential growth through measurement, data, continuous improvement, processes tighter than Jason Momoa’s abs, intuitive guidance, and fresh ideas. We just keep getting better.
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We proactively communicate. We’re not your Tinder date – there won’t be any ghosting happening here!
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We don’t use cookie cutters. You’re unique, and so are the bespoke solutions we create for you.
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We deliver on time. Time is money, so we won’t take months to get you what you need.
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We won’t sell you snake oil. Unfortunately, there are a lot of charlatan consultants, intuitive guides, and coaches out there. That’s not how we roll. Our frameworks are proven. You will get a return on your investment when you use our services as intended.
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We deliver high-quality work. Our partnership will help you manifest your unique vision and realize your potential.
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We believe in inclusivity. Black lives matter and love is love.
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Ready to Transform Your Leadership and Culture?
Schedule a discovery call to talk about how you can develop a resilient culture of shared narratives and authentic leaders who hold themselves accountable for business results.